Description
The Wall Street Journal bestseller!
Comes with free online companion course
Learn the secrets to getting dramatic results on YouTube
Derral Eves has generated over 60 billion views on YouTube and helped 24 channels grow to one million subscribers from zero. In The YouTube Formula: How Anyone Can Unlock the Algorithm to Drive Views, Build an Audience, and Grow Revenue, the owner of the largest YouTube how-to channel provides the secrets to getting the results that every YouTube creator and strategist wants. Eves will reveal what readers can’t get anywhere else: the inner workings of the YouTube algorithm that’s responsible for determining success on the platform, and how creators can use it to their advantage.
Full of actionable advice and concrete strategies, this book teaches readers how to:
Launch a channelCreate life-changing contentDrive rapid view and subscriber growthBuild a brand and increase engagementImprove searchabilityMonetize content and audience
Replete with case studies and information from successful YouTube creators, The YouTube Formula is perfect for any creator, entrepreneur, social media strategist, and brand manager who hopes to see real commercial results from their work on the platform.
From the Publisher
LEARN HOW ANYONE CAN UNLOCK THE ALGORITHM TO DRIVE VIEWS, BUILD AN AUDIENCE, AND GROW REVENUE
PART I: THE PLATFORM
PART II: THE OPPORTUNITY
PART III: THE YOUTUBE FORMULA
Publisher : Wiley; 1st edition (February 24, 2021)
Language : English
Hardcover : 352 pages
ISBN-10 : 1119716020
ISBN-13 : 978-1119716020
Item Weight : 2.31 pounds
Dimensions : 6.3 x 1.5 x 9.2 inches
